In 2018, the city authorities decided to introduce a single design code for all buildings in the central part of Rybinsk.

Now all the signs and banners are made in the pre-revolutionary style. In addition, they are made of metal and wood, without the use of plastic.

The artists painted them manually using ancient technologies. At the same time, the spelling of words on the signs was checked by modern specialists: to avoid inaccuracies, they studied ancient textbooks of the Russian language.

And to match the statements, the food delivery couriers were given a retro-style uniform.